29 Apr 2014

3 “Death by PowerPoint” Mistakes to Avoid

  When you have an opportunity to make a presentation, especially to senior decision makers or an external audience, it’s your best chance to shine and boost your professional brand. Unfortunately it is also a surefire way to unknowingly kill any chance you have of landing an ideal client or getting promoted to the top. […]

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11 Mar 2014

Personal Branding & Executive Presence: Uncover Your Fabulous Factor!

  The way people get to know you is to learn about what makes you outstanding – what I call your Fabulous Factor. Each of has that special “X Factor.” Unfortunately, 80% or more of today’s top talent will never dig deep enough within themselves and their brand to realize what theirs is. Consequently they […]

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10 Sep 2013

The Importance of a Brand New You

Everyone knows the importance of competitive corporate branding strategies to market to a targeted group of people with unique offerings of specific goods or services. But what is often forgotten is that professionals each have their own personal brands, whether they know it or not. It doesn’t matter if you are a top-level executive, an […]

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05 Sep 2013

Personal Branding: What it is and why you need it.

  I recently spoke to a large group of successful entrepreneurs, but was really surprised to find out that they didn’t know the difference between personal branding and professional image. It was unexpected because in this day and age if you do not have a unique personal brand you are really limiting your value in […]

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23 Jul 2013

Walk the Walk Following Unwritten Rules

  The other day when I gave a presentation I asked everyone to give me an accurate estimate of the percentage of employees within their organization who positively represent the company’s brand. I was shocked that most of them said only 50%. When half of your people are pulling in the wrong direction the best […]

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23 Jul 2013

Professional Women’s Summer Fashion Emergencies

The top question from my professional female clients this time of year is always “What do I wear during the summer months to be cool, comfortable, but professional?” The summer months are definitely a more challenging time of the year to look professional and credible while the temperature rises. Here are a few tips to […]

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11 Jul 2013

VIDEO – 1-Day VIP Testimonial – Dr. Robert Colpitts

  Tell me what you think! Post a comment on social media. Do you want to use this blog article? You may, as long as you include this complete bio with it: Sarah Hathorn is a leadership development mentor, executive presence coach, image and branding consultant, public speaker & author. She is the founding CEO […]

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01 May 2013

Your Office Speaks Volumes

Take a moment to look around yourself. Tick off a visual inventory of the items that jump out at you. Now ask yourself, why do you have those particular photos or mementos on your desk or those specific titles on your bookshelf? If you aren’t sure, then your potential clients won’t be sure either. What […]

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17 Oct 2012

The Trademark Look of a Leader

Do you always exude externally visible leadership presence? Or is your leadership brand like most of those seen in today’s business arena – merely a temporary branding identity that you only consciously wear and emphasize when you are in the spotlight? Every leader knows that they need to express a strong brand when they pitch […]

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5 Instant Leadership Impact Secrets
27 Sep 2012

5 Instant Leadership Impact Secrets

Walk into an interview, board meeting, or evaluation with genuine presence and it will make a powerfully persuasive positive impression. You know it when you see it. But how do you convey instant, charismatic presence? Follow these 5 tips! #1 Wear Instant Presence If the magazine cover doesn’t grab your attention you’ll never read it. […]

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