10 Sep

The Importance of a Brand New You

Everyone knows the importance of competitive corporate branding strategies to market to a targeted group of people with unique offerings of specific goods or services. But what is often forgotten is that professionals each have their own personal brands, whether they know it or not. It doesn’t matter if you are a top-level executive, an […]

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05 Sep

Personal Branding: What it is and why you need it.

  I recently spoke to a large group of successful entrepreneurs, but was really surprised to find out that they didn’t know the difference between personal branding and professional image. It was unexpected because in this day and age if you do not have a unique personal brand you are really limiting your value in […]

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23 Jul

Walk the Walk Following Unwritten Rules

  The other day when I gave a presentation I asked everyone to give me an accurate estimate of the percentage of employees within their organization who positively represent the company’s brand. I was shocked that most of them said only 50%. When half of your people are pulling in the wrong direction the best […]

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01 May

Your Office Speaks Volumes

Take a moment to look around yourself. Tick off a visual inventory of the items that jump out at you. Now ask yourself, why do you have those particular photos or mementos on your desk or those specific titles on your bookshelf? If you aren’t sure, then your potential clients won’t be sure either. What […]

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05 Mar

Branding: Three Ways to Be Indispensable

During an economic downturn, it is easy to get caught up in the entire negative media and get lazy about our work. I know many of you have asked “why should I care about a positive mindset, going the extra mile or looking my best at work when business is slow?” That is exactly when […]

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17 Oct

The Trademark Look of a Leader

Do you always exude externally visible leadership presence? Or is your leadership brand like most of those seen in today’s business arena – merely a temporary branding identity that you only consciously wear and emphasize when you are in the spotlight? Every leader knows that they need to express a strong brand when they pitch […]

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5 Instant Leadership Impact Secrets
27 Sep

5 Instant Leadership Impact Secrets

Walk into an interview, board meeting, or evaluation with genuine presence and it will make a powerfully persuasive positive impression. You know it when you see it. But how do you convey instant, charismatic presence? Follow these 5 tips! #1 Wear Instant Presence If the magazine cover doesn’t grab your attention you’ll never read it. […]

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Look the Part:  Suddenly Simple Steps to Predictable Success
18 Jul

Look the Part: Suddenly Simple Steps to Predictable Success

Try telling fans of Lady Gaga and the TV show Madmen that wardrobe branding is overrated. Think the Beatles with crew cuts or Queen Elizabeth with a new tattoo. Trust me, visual packaging matters! Humans are hardwired to make critical judgments of one another from first impressions gathered within just two or three seconds. No, […]

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Think and Believe Big, Then Live Your Vision
27 Jun

Think and Believe Big, Then Live Your Vision

In the 21st century we no longer have to be satisfied with careers that promise delayed gratification that only starts after retirement. You can celebrate your passions along the way and love your work, by utilizing intentional vision that yields predictable promotions defined on your own unique terms. Generate your personal definition of value and […]

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09 May

VIDEO – 1-Day Intensive Testimonial: Dr. Peter Norris

Dr. Peter Norris of All Smiles Dental in Houston, TX talks about his 1-Day Intensive with Sarah Hathorn in Atlanta, GA   Tell me what you think! Post a comment below. Do you want to use this blog article? You may, as long as you include this complete bio with it: Sarah Hathorn is a […]

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